Mike Lee is Chief Digital Officer, at Under Armour, where he is responsible for Under Armour’s connected fitness portfolio, which boasts the largest health and fitness community in the world with over 170 million users. Apps in the portfolio include MyFitnessPal, UA Record, and MapMyFitness, the leading health and fitness technology platforms. Mike is the Co-Founder of MyFitnessPal a wholly owned subsidiary of Under Armour, Inc., which was acquired in March of 2015 for $475M. Prior to founding MyFitnessPal, Mike co-founded NextC, a venture-funded startup focused on building online communities. During his 20 year tenure in the technology industry, Mike has held leadership positions at several other top start-ups in Silicon Valley, including Palm, Handspring, Beyond.com, and Regis McKenna. Mike graduated summa cum laude from Princeton with a B.A. in economics.