John Couch

Former VP and General Manager, Lisa Division, Apple Computer

John Couch was Apple’s 54th employee, first VP of Software, first VP of Education, and general manager/VP of the team that developed the Apple Lisa, the first commercial computer with a graphical user interface and mouse. He is the owner of Eden Estate Wines and, since his retirement from Apple, spends his time writing, speaking, and investing in education and technology startups. He is the author of My Life at Apple: And the Steve I Knew, as well as the bestselling book Rewiring Education, and has been recognized as one of the world’s most influential thinkers in education technology.


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